In the ever-evolving landscape of modern business, organisations are constantly seeking innovative ways to foster creativity, enhance problem-solving capabilities, and strengthen team dynamics. One such powerful tool that has gained traction in recent years is LEGO Serious Play (LSP). This unique, hands-on approach leverages the iconic LEGO bricks to facilitate meaningful discussions, unlock new perspectives, and drive organisational growth.
But what exactly is LEGO Serious Play, and how can it benefit your organisation?
What is LEGO Serious Play (LSP)
LEGO Serious Play is a facilitated meeting, strategy development, and problem-solving technique in which participants use LEGO bricks to build models representing their ideas, thoughts, and reflections. Developed by the LEGO Group in the late 1990s, LSP is rooted in the concept of “hand knowledge” – the idea that hands-on activities can unlock deeper cognitive processes and creativity.
The Benefits of LEGO Serious Play (LSP) for Organisations
1. Enhanced creativity and innovation
LEGO Serious Play encourages participants to think outside the box – literally and figuratively. By building models that represent abstract ideas and complex concepts, team members are able to visualise and explore new perspectives. This process often leads to innovative solutions that might not emerge through traditional brainstorming methods.
2. Improved communication
One of the core strengths of LSP is its ability to level the playing field in team discussions. Regardless of hierarchy or role, every participant has an equal voice in the conversation. The physical act of building and sharing models helps individuals articulate their thoughts more clearly and fosters a deeper understanding among team members.
3. Stronger team dynamics
Building LEGO models collaboratively can break down barriers and build trust within teams. The playful, hands-on nature of LSP creates a safe space for participants to express their ideas and engage in constructive dialogue, leading to stronger interpersonal relationships and a more cohesive team dynamic.
4. Effective problem solving
LSP is particularly effective for tackling complex problems and developing strategic plans. By visualising issues and solutions with LEGO models, teams can identify underlying causes, explore potential outcomes, and develop robust strategies. The iterative nature of the process allows for continuous refinement and improvement of ideas.
5. Increased engagement and participation
Traditional meetings and workshops can often feel monotonous and disengaging. In contrast, LSP sessions are highly interactive and engaging, keeping participants actively involved throughout the process. The tactile experience of building with LEGO bricks stimulates both the mind and the senses, leading to higher levels of participation and energy.
Implementing LEGO Serious Play (LSP) in Your Organisation
To harness the full potential of LEGO Serious Play, it’s important to implement it effectively. Here are a few tips to get started:
1. Work with our certified facilitators
Our certified LSP facilitator can guide your team through the process, ensuring that sessions are structured, productive, and aligned with your organisational goals. They are skilled in creating a safe and inclusive environment where all participants feel comfortable sharing their ideas. This new service offering is designed to help you unlock your team’s potential and drive meaningful change.
2. Define clear objectives
Before diving into an LSP session, it’s crucial to define clear objectives. Whether you’re aiming to solve a specific problem, develop a strategic plan, or enhance team dynamics, having a focused goal will help guide the process and ensure meaningful outcomes.
3. Create a comfortable environment
The physical environment can significantly impact the success of an LSP session. Choose a comfortable, spacious setting where participants can move around freely and engage with the LEGO bricks without distractions. Providing ample table space and a variety of LEGO pieces will also enhance the creative process.
4. Encourage openness and creativity
LSP works best when participants are open to new ideas and willing to engage in playful exploration. Encourage your team to embrace creativity, take risks, and think beyond conventional solutions. Remind them that there are no right or wrong answers – the goal is to explore and discover together.
In conclusion, LEGO Serious Play is more than just a fun activity – it’s a powerful tool for unlocking organisational potential. By fostering creativity, improving communication, strengthening team dynamics, and enhancing problem-solving capabilities, LSP can drive meaningful change and growth within your organisation.
Interested in hearing more about the power of using LSP in your organisation?
Then reach out to us at enquiries@redjam.co.uk or head on over to LinkedIn where you can learn more about what we do.

